PRATT MILLER
MISSION
Pratt Miller is a groundbreaking engineering and product development company with history in championing motorsports. They needed a new brand identity to better present their story. I was one of two designers to create their new identity and visual language.
IDEA
Insanely smart, unbelievably agile, and superbly adaptable to their clients’ needs, they deliver solutions that solve impossible problems. They truly transform what’s possible. But they don’t like to reveal the magnificence behind their magic. So, we created an identity that evokes this “Master of Change”.
INTEL
• Studio Client Work
• Studio: BasedOn
• Brand Identity Redesign
